Direct Mail Postcards – Targeted Postcard Marketing Services
We specialize in effective direct mail advertising that generates new customers.
If you’re considering direct mail marketing services — including USPS Every Door Direct Mail (EDDM) — as a way to attract new customers to your business, the team at UpSwell Marketing is here to guide you every step of the way. Direct mail marketing services can have big payoffs when it comes to response rate and revenue generated. Studies show that direct mail postcards have a response rate of up to 5.3%, compared to less than 1% for digital ads. That means your marketing dollars work harder with direct mail marketing services.
But you don’t want to trust just any direct mail company to handle your hard earned marketing dollars.
At UpSwell, direct mail marketing is our specialty. In fact, we’ve mailed over 1 BILLION postcards for small businesses all over the country. From strategy and targeting, to design and delivery, we handle it all. Through tested methods, we develop and launch targeted mail campaigns based on layers of criteria and demographics for your specific industry and business.
Start your direct mail postcard campaign today! Our team will help you create high-response direct mail marketing that brings in real customers.
Direct Mail Postcards for
Every Industry
Our direct mail programs go beyond just printing and shipping mailers. We use a focused market and demographic analysis process that provides us the guidance to build an effective targeted direct mail campaign for your business. Based on your unique industry and objectives, we’ll help you choose the best direct mail product and size to achieve your marketing goals. We then prepare all the materials for you from start to finish—including design, addressing, mailing list services, printing, postage, and trucking.
How Direct Mail Postcards Work
Before a single direct mail postcard gets designed or mailed, we run a thorough demographic analysis against your customer database to help identify the specific routes and neighborhoods that are likeliest to produce top response for your business. Not only does this ensure that you are not wasting precious marketing dollars mailing to homes that are unlikely to convert, but we also use your target customer profile to determine which promotions will work best to motivate your community to respond.
Having a great direct mail design is key to your campaign’s success, and UpSwell’s creative team is the best in the business. Over 15 years and 150,000 campaigns, we’ve discovered the best offers, calls to action, and imagery to drive customer response in your industry. Already have an in-house design team? We can help with that too! Whether we design custom artwork or use a design you provide, each card is tripled checked by our team for any quality issues or errors before printing.
Interested in designing your own postcard?
Check out our new self-serve portal. It’s a great option if you need small quantity mailings with lower marketing budgets, or if you just want a little more design control.Â
Get new customers – fast
Need something out even faster? We’ve got you covered with our 24-hour print and mail.
Upon artwork approval, we will rush your mailers to print, and purchase the targeted mail list. All mailers will be professionally ink jetted, have postage paid, and drop shipped directly to your local post office where they will ultimately be delivered into homes. We take care of all the hard work, so you can focus on what you do best – running your business. Getting new customers has never been easier!
Weekly flex mailing program
Direct mail marketing just got easier and more affordable with the Weekly Flex Mailing Program. Customize your mailing to a weekly mailing and billing schedule that meets your budget needs, allow you to control your customer flow, and maintains a consistent marketing program for your business.
See your potential customer lifetime value, and your short and long-term direct mail return on investment results with our direct mail ROI calculator.
Why Choose Our Direct Mail Marketing Services?
Our goal at UpSwell is to find you new customers through smarter marketing. Read our case studies to see our targeted direct mail in action.
Franchisee Finds a Valuable Lift From Email Prospecting
A franchisee owner of multiple Meineke centers needed a quick turnaround solution for increasing car counts to offset a drop in Paid Search traffic…
Using Social Media to Create a Lead Conversion FunnelÂ
When BODYBAR Pilates came to UpSwell, they were looking to grow their membership for their studio in East Wichita, Kansas. They had tried...
Driving 2,000 New Memberships in Only 6 Weeks
Crunch Fitness started as one gym in New York’s Greenwich Village, and had some 25 locations when it turned to UpSwell for direct mail expertise. Since then…
$240K Annual Revenue Increase with Digital Booster 2.0
An independently owned and operated Christian Brothers Automotive center had been a long time client of UpSwell Marketing. They had seen great success...
How to Double Your Business with Automotive Direct Mail
Anderson Automotive had a good repair shop business built on a reputation for excellent service. As satisfied customers recommended it to friends, Anderson...
Direct mail Creates a Surge of New Member Sign-Ups
Stretch Zone Lincoln Heights had utilized direct mail marketing in the past and received HUGE response, but when the pandemic hit in 2020, they paused…
356% ROI with Digital Booster 2.0
TFG Automotive is an auto repair shop serving Middle Tennessee. Their focus is being a dealership alternative for all automotive needs. They offer dealership level service, mechanics...
Grand Opening Sees Grand Results with Targeted Direct Mail!Â
The Dog Stop is an all-inclusive dog care facility and pet retail store with over 20 franchise locations across 10 states. Their facilities offer dog daycare…
Why Direct Mail Still Works for Fitness Marketing
Hockessin Athletic Club (HAC) had worked with the same health club marketing company for years. Then they started to see a real dip in their direct…
Using Social Media to Presell Fitness Club Memberships
When Gold’s Gym came to UpSwell, they were just about to open a big new gym in Ocala, Florida. But they didn’t want to spend big on preselling memberships…
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