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Within 3 miles of your club, there are thousands of people looking to... Get toned.
We’re the fitness marketing company that will drive them to you.
Our promise to you: More members. Period.
We know health club marketing.
This year alone, you will lose 29% of your current members. That means you’d need to gain 40% new members in order to see a 10% growth rate in your gym.
But while you’re taking care of current members, managing staff, and running your business, you don’t have the time or expertise to come up with gym membership marketing ideas. You need a gym marketing company.
UpSwell specializes in print and digital marketing strategies for gyms, health clubs, yoga studios, and more. Since 2008, we’ve helped over 2,500 clubs and studios successfully grow their member bases through hyper-local marketing campaigns.
With a combination of fitness digital marketing and print marketing, we can get your gym the members you need to keep growing.
Call us and get your FREE
marketing assessment now. 470-458-1472
Our Experience
2,500
clubs and studios served
25,000
campaigns created and implemented
2,000,000
new members found
It’s easy to get started
One 30-minute
One free
One custom
Lots of new
Start getting more members now. Get your FREE marketing assessment. 
Call 470-458-1472
Case Studies Finding more members for you is what we do. Review a few of our case studies below, and then let’s talk about how we can help you.
Why direct mail still works for fitness marketing
“Switching providers to UpSwell was one of the best moves we’ve made for HAC.”
Using social media to help drive presale memberships
UpSwell’s approach to social media proves again to be a powerful lead generator, averaging $1.36 cost per lead.
Driving 2,000 new memberships in only 6 weeks
A strategy for presales that captured over 12% of a market that has just 16,000 households, stealing share from a well-established competitor.
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Our Capabilities We’re the experts in omnichannel local marketing so you don’t have to be.
Data & analytics
We know how to find and reach people where they live, work and play.
- Proximity targeting
- Data-driven targeting
- Member penetration reporting
- TrackBack database match
Capabilities
We know what strategies and tactics will compel them to take action.
Are you a franchisor or multi-location business?
We have solutions for you through our dedicated strategic accounts program.
866-908-4068
Call now to talk with a strategic account manager
Not ready to talk yet? Learn more here
Proven Process Our approach gets you in market and generating results – fast!
Step 1: Assess
- 20-point evaluation
- Goals, member profiles, existing marketing and sales efforts, competition
- Uncover growth opportunity
Step 2: Create
- Create your custom plan
- Top industry creative talent and experts
- Materials that stand out and generate response
Step 3: Implement
- Driven by best practices and proven methods
- Set-up and launch marketing activities
- Start getting more members
Step 4: Optimize
- Robust data analytics
- Call- and KPI tracking
- Advanced dashboard and reporting tools
- Optimize results
Free Assessment Be on your way to more members within 48 hours
- It’s fast and easy
- Work with an industry marketing specialist
- Learn the opportunity for your business
- Backed by 12 years of market data
- FREE 20-point evaluation
Get your FREE marketing assessment now.
Call 470-458-1472
Not ready to talk yet? Contact us online.
INSIGHTS
UpThink the competition with FREE content that gives your business an edge
Topics include:
- Social media best practices
- Tips to increase marketing response
- Building your brand
- Optimizing marketing budgets
- And more
More members. Period.
Looking for the next big thing? We’re hiring