We Know Fitness Marketing
Our Promise to You:
More members. Period.
We understand that while you’re busy taking care of your current members, managing staff, and running your club, you don’t have the time or expertise to come up with new gym membership marketing ideas. You need the guidance of a full-service fitness and gym marketing agency to help you discover the best offers, tactics, and targeting for your unique health club.
That’s where UpSwell comes in.
UpSwell specializes in gym direct mail, digital marketing, online advertising, and social media advertising that generates new members. Since 2008, we’ve helped over 2,500 health clubs, gyms and fitness studios find over 2 million new members. We walk you through the steps to create and deliver an awesome marketing campaign that catches the attention of your future members where they live, work, and play.
Whether you own a big box gym, full-service health club, boutique studio, or more, we have the marketing expertise to help you get more members.
Let us do the heavy lifting for you. Contact us today for a Free Marketing Assessment for your gym.
CLUBS & STUDIOS SERVED
CAMPAIGNS CREATED AND IMPLEMENTED
NEW MEMBERS FOUND
It’s Easy to Get Started
consultation with one of our marketing experts
market penetration report & digital presence assessment
marketing plan built for your unique market and goals
lots of new customers
See your potential member lifetime value, and your short and long-term direct mail return on investment results with our direct mail ROI calculator.
Our Direct Mail Services
Our direct mail advertisements and services are proven to produce the best response rates in the industry. We offer a flat rate price with monthly, weekly, or 24 hour mailing options that includes consultation, marketing lists, design, printing, postage, and tracking. Whether your budget is big or small, we can help promote your business with the power of direct mailers.
We specialize in effective direct mail advertising that generates new customers.
Stand out against the competition with Plastic Gift Card & Pop-Out Mailers.
Our newsletter mailers provide regular contact with your existing customers to help maximize customer retention.
Send personalized messages and offers to your customers with Custom Envelope Mailers.
Our Digital Services
Increase your online visibility, boost the effectiveness of your direct mail, and direct more traffic to your website with UpSwell’s digital marketing solutions for small businesses.
Social Media Ads
Build your brand, increase sales, and drive traffic to your website with our effective social media ads.
Drive customers to your landing page or website with desktop and mobile digital display advertising.
Paid Search PPC
Let Google rank your business higher with Search Engine Marketing.
Stay in touch, promote offers, and reach more customers with our expert email marketing solutions.
Interested in learning more about our marketing capabilities?
We use a proven, four-step process that includes top strategies and performance tracking so you get the most out of your campaigns.
If you succeed that means we succeed and we take pride in that. We combine our extensive marketing knowledge with industry-specific expertise to bring more customers to your doors.
Step 1: Assess
Analyze. Evaluate. Research.
Step 2: Create
Concept. Strategize. Design.
Step 3: Implement
Refine. Execute. Unleash.
Step 4: Optimize
Adopt. Improve. Scale.
Check Out Our Case Studies
Our goal at UpSwell is to find you new member through smarter marketing. Take a look at our case studies to see our marketing capabilities in action.
When BODYBAR Pilates came to UpSwell, they were looking to grow their membership for their studio in East Wichita, Kansas. They had tried...
Crunch Fitness started as one gym in New York’s Greenwich Village, and had some 25 locations when it turned to UpSwell for direct mail expertise. Since then…
Stretch Zone Lincoln Heights had utilized direct mail marketing in the past and received HUGE response, but when the pandemic hit in 2020, they paused…
Hockessin Athletic Club (HAC) had worked with the same health club marketing company for years. Then they started to see a real dip in their direct…
When Gold’s Gym came to UpSwell, they were just about to open a big new gym in Ocala, Florida. But they didn’t want to spend big on preselling memberships…
Ready to grow your business?
Get started with a Free Marketing Assessment
Be on your way to more customers within 48 hours with our Free Marketing Assessment. Learn the best opportunity for your business from one of our industry marketing specialists.