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Do You Really Need to Hire a Marketing Agency?

Not sure if you should hire a marketing agency? Here are five reasons why you might be on the fence about it, and some factors you should consider as you make your decision.

Automotive PPC Strategy: How to Improve Your Click-Through Rate

What is CTR, and how can it help you shape your automotive PPC strategy? Learn how to improve your click-through rates and get the most value from your PPC campaigns.

Is Direct Mail Marketing Right for My Business?

How can direct mail marketing help your business? By bringing tangible, personalized marketing materials into potential customers’ homes.

What Is Geofencing? An Introduction to Geofencing Marketing

What is geofencing, how does it work, and how can it help your business reach more customers? Discover the benefits of this hyper-local marketing strategy.

Fuel Your Brand Awareness With These 5 Tips

Here are five tips to promote more brand awareness with your auto repair customers, even when their car isn’t currently in the shop.

The Future of the Fitness and Health Club Industry

What does the future of the fitness and health club industry hold, and what marketing strategies for gyms will dominate in 2021 and beyond?

Subject Line Tips for Health Club Email Marketing

Here are a few tips for writing engaging email subject lines that will make your health club email marketing campaign a success.

Auto Repair Shop SEO: 3 Mistakes to Avoid

When it comes to auto repair shop marketing, the importance of SEO cannot be overlooked. Here are 3 common auto repair shop SEO mistakes to avoid.

4 Direct Mail Marketing Campaign Ideas to Increase Your ROI

Direct mail can be an engaging, creative, and highly-targeted marketing channel. Here are 4 direct mail marketing campaign ideas to help you boost your ROI.

Taking a Closer Look at Trade Shows Post-COVID-19

The UpSwell team visited their first auto trade show post COVID-19. Check out their thoughts on the experience!

Transforming New Movers into New Dental Patients with Direct Mail

People are moving into your local community everyday. Turn them into new patients with dental direct mail to new movers!

How much should my small business budget for marketing?

Are you wondering how much budget your small business should be setting aside for marketing? Or if you could be allocating your budget more effectively?

5 Steps To Success: Auto Repair Industry Reputation Management

5 tips on how to handle negative reviews and get happy customers singing your praises online with reputation management.

Get Your Dental Patients Comfortable With Coming Back

Your dental practice has likely faced many new challenges — trying to keep your staff and patients safe from coronavirus exposure and staying connected to your loyal patients as fewer and fewer of them visit the office.

8 Tips for Dealing with Negative Online Reviews

The key to ensuring that bad reviews don’t affect your business is to have a strategic plan in place to respond to any negative reviews, both quickly and appropriately.

How to Boost Your Website Traffic With Proven Strategies

There are numerous – even infinite – options when it comes to driving traffic to your website. With so many options, it’s important that you focus on activities that will attract the most valuable customers to your site.