Now that the summer months are behind us, it’s time to gear up for fall and embrace the season of change. For gym owners, this is an opportune time to get creative with new marketing strategies to attract a diverse range of fall fitness enthusiasts. Key...
Key Takeaways: Burnout is common among small business owners, often due to the pressure of wearing too many hats. Entrepreneurs are more likely to ignore the signs of burnout until it starts to affect performance. Warning signs of small business burnout include...
When it comes to direct mail marketing, the question most businesses ask is: What kind of response can I expect? The short answer: average direct mail response rates range from 0.5% to 2%, but with the right strategy, you can see rates as high as 5% or more,...
Social media algorithms determine which content gets seen and by whom, impacting everything from visibility to engagement, so it’s important to understand how these algorithms work. Algorithms are constantly changing and updating to give us even better experiences and...
When it comes to growing your auto repair shop, direct mail advertising can be one of the most effective tools in your marketing arsenal. But how do you know if it’s truly paying off? Understanding your automotive direct mail ROI (Return on Investment) ensures you’re...
*This offer is for customers who have not previously used UpSwell’s digital marketing services for PPC Search or Social Media Ads. The Digital Splash promotion requires a minimum 3-month commitment to either social media ads or pay-per-click, and a media spend of at least $1,000 per channel. A one-time new customer set up fee of $150 will be charged upon signature of the contract. Contact UpSwell Marketing for details.
