Google has once again changed the format of its local search results, and there are some important factors you’ll want to know about as you continue to market your dental practice to a local online audience. For the past few years, Google displayed local results in...
There are a lot of factors that go into making dental marketing successful for your practice. Not only do you have to decide what type of audience to market to, but you also have to decide which tactics to use and how those tactics appear to your audience. With a lot...
“Oh, I just love my dentist!” Wouldn’t it be great if all of your patients had the same reaction when the topic of dental offices comes up in their casual conversations? Word-of-mouth marketing is one of the best ways to gain new patients—those who are referred by...
In the dental industry, first impressions are everything. In fact, good first impressions are a big factor in getting new patients coming through your door. And while direct mail postcards are a great way to make those first impressions with potential patients on...
The life cycle of marketing your dental practice can be categorized into one of the following phases: establishment, growth, maturity, and post-maturity. Post-maturity can then be broken down to renewal, steady state, or decline. While many of you know the exact life...
*This offer is for customers who have not previously used UpSwell’s digital marketing services for PPC Search or Social Media Ads. The Digital Splash promotion requires a minimum 3-month commitment to either social media ads or pay-per-click, and a media spend of at least $1,000 per channel. A one-time new customer set up fee of $150 will be charged upon signature of the contract. Contact UpSwell Marketing for details.
