Most new business owners focus exclusively on their services and products, forgetting other parts of the equation. Success comes from a seller’s ability to get customers’ attention and convince them to buy, and marketing is a crucial component. Before the internet,...
Want to drive more traffic to your website and get more customers through the door? Search engine optimization (SEO) is a marketing strategy essential to the auto repair industry as it improves your non-paid search results and visibility to potential prospects. SEO is...
Knowing how your customers are finding your auto shop can help you focus your marketing efforts, and identifying new opportunities for marketing can help drive more new customers to your business. Key Takeaways: Word of mouth remains the most powerful driver for new...
As you plan out your digital marketing strategy, you’re likely to incorporate some form of PPC (pay-per-click) advertising. PPC offers you an effective way to generate leads, increase sales, and promote brand awareness. Key Takeaways: Click-through rate (CTR) plays a...
When it comes to growing your auto repair shop, direct mail advertising can be one of the most effective tools in your marketing arsenal. But how do you know if it’s truly paying off? Understanding your automotive direct mail ROI (Return on Investment) ensures you’re...
As the holiday season swiftly approaches, businesses across industries are gearing up for one of the most profitable times of the year. While auto repair shops might not immediately come to mind when we think of holiday shopping, they still hold untapped potential to...
*This offer is for customers who have not previously used UpSwell’s digital marketing services for PPC Search or Social Media Ads. The Digital Splash promotion requires a minimum 3-month commitment to either social media ads or pay-per-click, and a media spend of at least $1,000 per channel. A one-time new customer set up fee of $150 will be charged upon signature of the contract. Contact UpSwell Marketing for details.
