by Tony Butler | Mar 30, 2016 | Dental
It’s one of the longest-standing debates in the dental industry: is it unprofessional to sell dentistry? Traditional schools of thought in the industry tend to cast a negative light on selling dental services, similar to the reputation that used car salesmen always...
by Tony Butler | Mar 24, 2016 | Dental
As a dentist, you likely already know how important it is for your practice to have an active Facebook profile. It provides a place for you to connect with patients and for prospective patients to learn more about your practice in a more casual way than your website....
by Tony Butler | Mar 10, 2016 | Dental
In the corporate world, office culture is an important element of a successful business. This is especially the case for modern startup businesses that want to attract and retain a certain type of employee. While office culture gets a lot of attention in the corporate...
by Tony Butler | Feb 25, 2016 | Dental
This is a question that every dentist probably asks either themselves or a professional at several points throughout their career. Every practice is different, with different levels of profitability, patient demographics, and more. While there’s no specific right or...
by Tony Butler | Jan 20, 2016 | Dental
Google has once again changed the format of its local search results, and there are some important factors you’ll want to know about as you continue to market your dental practice to a local online audience. For the past few years, Google displayed local results in...
by Tony Butler | Jan 6, 2016 | Dental
There are a lot of factors that go into making dental marketing successful for your practice. Not only do you have to decide what type of audience to market to, but you also have to decide which tactics to use and how those tactics appear to your audience. With a lot...
