Most new business owners focus exclusively on their services and products, forgetting other parts of the equation. Success comes from a seller’s ability to get customers’ attention and convince them to buy, and marketing is a crucial component. Before the internet,...
As a small business owner, you want to know how your website is performing and whether or not you are effectively generating new leads. An easy way to monitor your website data and turn that data into valuable insights is by using Google Analytics. Google Analytics is...
Technology has brought businesses a range of new marketing and advertising opportunities over the years. From search engine optimization and content marketing to pay-per-click advertising and purchasing advertising space on relevant websites, companies have a range of...
Your small business needs a plan. And planning early is always best. But along with your marketing plan, you need to create a marketing budget so you can track how much you’re spending and where to best allocate your marketing dollars. The goal is always to get the...
With dental offices popping up all over the country, it can be challenging to stand out from the rest. The old cookie-cutter marketing approach simply will not suffice. Thinking outside the box is essential for any dental office that wants to rise above the...
One of the most critical things you must do to grow your dental practice is to reach new patients. We want to focus on the power of Facebook ads, which are a great way to directly target new audiences and boost your conversion rates. Why Choose Facebook Ads? Facebook...
*This offer is for customers who have not previously used UpSwell’s digital marketing services for PPC Search or Social Media Ads. The Digital Splash promotion requires a minimum 3-month commitment to either social media ads or pay-per-click, and a media spend of at least $1,000 per channel. A one-time new customer set up fee of $150 will be charged upon signature of the contract. Contact UpSwell Marketing for details.