When done properly, incorporating Facebook and Instagram ads into your marketing playbook is a great way to effectively market to prospects in your area. However, it’s important to note that Facebook and Instagram are continually evolving and making changes to their...
Whether you’re marketing a service or a product, what you’re really doing is creating an experience. In fact, you’re creating a miniature journey for your customers with a beginning, middle, end, and (hopefully) a sequel. The beginning of the story might be the...
Email is a low cost, easy to use, and highly personalized form of marketing communication, and if it isn’t already an essential piece of your club’s marketing mix, it should be. In fact, according to research, most people (72% to be exact), prefer to be contacted by...
In this increasingly competitive marketing environment, you have to promote your shop on a variety of channels, and that often means adding digital media to your print marketing strategy. If you don’t have a good balance of online and offline presence, you’re likely...
Marketing is generally like broccoli: either you hate it, or you love it. Some people love the challenge of brainstorming strategies, implementing campaigns, evaluating numbers, making adjustments, and then doing it all over again. Others find the elusiveness of...
*This offer is for customers who have not previously used UpSwell’s digital marketing services for PPC Search or Social Media Ads. The Digital Splash promotion requires a minimum 3-month commitment to either social media ads or pay-per-click, and a media spend of at least $1,000 per channel. A one-time new customer set up fee of $150 will be charged upon signature of the contract. Contact UpSwell Marketing for details.
