It’s that time of the year (already)! The decorations are going up, prepping for families rolling into town, and the holiday shopping sprees are already in full swing. Now that we are heading straight into the holiday season, it’s time you get serious about...
Pay-per-click (PPC) advertising is a good way to get more eyes on your fitness brand and boost traffic to your website. Gyms can use PPC advertising as a way to target prospects and get new customers. With highly customizable data, your fitness studio can use PPC...
Consumer behavior is constantly evolving, and there will always be new trends and strategies that keep our businesses ahead of the curve in the marketing landscape. The pandemic was a new challenge that brought with it obstacles many were not prepared for. It greatly...
In our new era of streaming and virtual lifestyles, digital fitness is playing a huge role in the billion-dollar fitness industry and is pivotal for future success. Brands are seeing an upturn in online courses and virtual gym experiences that don’t seem to be going...
If you haven’t begun planning for your 2022 marketing strategy, now is the time to start. As we get closer to the holidays, and the year comes to a close, you’ll need to start thinking about your strategies and budgets. This is the time to review your previous efforts...
KENNESAW, GA September 2021 — UpSwell Marketing, a marketing firm specializing in helping gyms grow their customer base and improve member retention, today released the results of their recent fitness consumer survey. UpSwell’s research found 64% of consumers...
*This offer is for customers who have not previously used UpSwell’s digital marketing services for PPC Search or Social Media Ads. The Digital Splash promotion requires a minimum 3-month commitment to either social media ads or pay-per-click, and a media spend of at least $1,000 per channel. A one-time new customer set up fee of $150 will be charged upon signature of the contract. Contact UpSwell Marketing for details.