Your small business needs a plan. And planning early is always best. But along with your marketing plan, you need to create a marketing budget so you can track how much you’re spending and where to best allocate your marketing dollars. The goal is always to get the...
The 2020 school year was like no other. That we can all agree on. This year, the back-to-school season will look a little different for many students, as restrictions are lifted and in-person classes resume for many states. As families get back into their routine and...
An ever-growing number of people are becoming more conscious of their health these days. They’re also resolving to be much more proactive in fostering their own health and fitness. Because of that, more people than ever before are purchasing gym memberships. Of...
During the first six months of 2020, over 15.9 million Americans decided to pack up and move. An average of 31 million people in the United States are moving per year and putting around $86 billion of revenue into the moving industry. Needless to say, moving and...
A new iOS update just dropped, and there’s a lot of worry going around in marketing circles. If you haven’t heard, the iOS 14 app tracking transparency (ATT) update changed the way iOS users are tracked by technologies that personalize ads. Up until late April, users...
Fitness gurus focus on improving the health and lives of others. They aren’t typically the kind of people who enjoy sitting behind a computer screen all day to connect to their clients. They prefer face-to-face interactions. While these personal interactions work...
*This offer is for customers who have not previously used UpSwell’s digital marketing services for PPC Search or Social Media Ads. The Digital Splash promotion requires a minimum 3-month commitment to either social media ads or pay-per-click, and a media spend of at least $1,000 per channel. A one-time new customer set up fee of $150 will be charged upon signature of the contract. Contact UpSwell Marketing for details.