We can confidently say that right now, nothing is business as usual. It can be hard to know what to focus your efforts on. Since your customers are still going to be online — maybe now more than ever — one of the first things you should do is update your...
With everything that’s going on, people have loads of time on their hands to consume digital content. Everyone is relying more heavily on their phones and social media (Facebook alone saw a 70% increase in its member usage last month) for coronavirus-related news,...
Think about a time when you were searching the web for contact info for a specific business. You’re looking for the phone number for Joe’s Fitness Center, but when you dial the number listed online, you get “Thank you for calling Pizza King, what can I get for you...
Search engine optimization (SEO) and Pay-Per-Click (PPC) are debatably two of the most powerful traffic generating strategies. Both online marketing strategies have similar goals of increasing visitors on a particular web page, however, they require completely...
Only about 2% of visitors on your site will convert on their first visit. This means, unfortunately, the majority of traffic on your website will leave without becoming a customer. The buying process of a consumer can be very erratic, and it may take months of...
Are you having a hard time keeping up with the ever-evolving trends for marketing your business? It can be exhausting. Digital marketing trends are constantly changing and quickly becoming more complex. In order to remain relevant and deliver conversions — leads,...
*This offer is for customers who have not previously used UpSwell’s digital marketing services for PPC Search or Social Media Ads. The Digital Splash promotion requires a minimum 3-month commitment to either social media ads or pay-per-click, and a media spend of at least $1,000 per channel. A one-time new customer set up fee of $150 will be charged upon signature of the contract. Contact UpSwell Marketing for details.
