7 Fall Fitness Marketing Ideas to Try This Year

7 Fall Fitness Marketing Ideas to Try This Year

Now that the summer months are behind us, it’s time to gear up for fall and embrace the season of change. For gym owners, this is an opportune time to get creative with new marketing strategies to attract a diverse range of fall fitness enthusiasts. By...
Fitness Challenges Ideas: Pump Up Your Members

Fitness Challenges Ideas: Pump Up Your Members

Anyone who’s ever tried to get in shape can tell you that the hardest part of sticking to a consistent workout routine is staying motivated. And if you’re a gym owner, you rely on members finding that motivation so they keep coming through your doors. Enter the...
6 Proven Gym Membership Sales Tactics

6 Proven Gym Membership Sales Tactics

As a gym owner, you have a million things on your mind: employees, equipment, programming, pricing, budget, bills — and that’s just what you’ve dealt with before 9 a.m. Of course, there’s one crucial element that makes everything else work: members. Selling gym...
Not Just a Gym: How to Build a Fitness Community

Not Just a Gym: How to Build a Fitness Community

The fitness industry is experiencing growth and innovation as more people focus on their health and wellness. However, as we feel the effects of rising inflation, consumers are more willing than ever to try new brands, causing an unprecedented downturn in brand...

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