Marketing, believe it or not, is a lot like working out. It’s all about setting goals, sticking to them, and seeing results. Just like how a personal trainer keeps us accountable in the gym, your marketing agency does the same for your business goals. Here we dive...
Gym owners face a constant challenge in the world of fitness: staying ahead of the curve. To do so, it’s important to understand what consumers want in a gym membership and what will make them stand out. That’s why we have conducted our latest fitness consumer survey...
Anyone who’s ever tried to get in shape can tell you that the hardest part of sticking to a consistent workout routine is staying motivated. And if you’re a gym owner, you rely on members finding that motivation so they keep coming through your doors. Enter the...
The fitness industry is experiencing growth and innovation as more people focus on their health and wellness. However, as we feel the effects of rising inflation, consumers are more willing than ever to try new brands, causing an unprecedented downturn in brand...
It’s no secret that small business owners have faced several challenges in the past few years, with increasing costs and a highly competitive market. We recently released our annual Small Business Owner Sentiment Survey, highlighting the positive outlook for...
Paid search, also known as pay-per-click (PPC) advertising, is a valuable way fitness brands reach new leads. Gyms use PPC advertising to reach their key demographics directly on websites, social media, and search engine result pages. Rather than wasting your budget...
*This offer is for customers who have not previously used UpSwell’s digital marketing services for PPC Search or Social Media Ads. The Digital Splash promotion requires a minimum 3-month commitment to either social media ads or pay-per-click, and a media spend of at least $1,000 per channel. A one-time new customer set up fee of $150 will be charged upon signature of the contract. Contact UpSwell Marketing for details.