If there’s anything you can count on more than an Apple iOS update to start the new year, it’s a refresh on marketing trends. New buzzwords start swirling before the clock even strikes midnight, making it harder for small businesses and scrappy marketing teams to tell...
With the new year officially underway, many small business owners slow or even stop their marketing efforts. The reasons include a post-holiday slump and the belief that customer demand and audience interest fall in January. In other words, Q1 is typically considered...
Key Takeaways Email marketing for dentists delivers one of the highest ROIs in dental marketing Dental email marketing supports retention, reactivation, and case acceptance, not just promotions The most effective campaigns combine automation, personalization, and...
Key Takeaways PPC for dentists helps practices attract new patients instantly, especially when SEO alone isn’t enough. Strong campaigns highlight what makes your practice different, use local and high-intent keywords, and connect patients to clear, helpful landing...
Key Takeaways The best dental ads are simple, human, and value-driven. Clear offers, strong visuals, and warm messaging consistently outperform generic promotions. Dental print ads still work, especially with strong local targeting, new-patient offers, and...
Key Takeaways Clarify Your Brand and Audience: Define what makes your practice unique and understand who your ideal patients are to guide messaging, promotions, and outreach. Create a Practical Marketing Plan: Set measurable goals, choose appropriate channels, assign...
*This offer is for customers who have not previously used UpSwell’s digital marketing services for PPC Search or Social Media Ads. The Digital Splash promotion requires a minimum 3-month commitment to either social media ads or pay-per-click, and a media spend of at least $1,000 per channel. A one-time new customer set up fee of $150 will be charged upon signature of the contract. Contact UpSwell Marketing for details.
