by Tony Butler | Feb 9, 2023
Using Social Media to Create a Lead Conversion Funnel Background When BODYBAR Pilates came to UpSwell, they were looking to grow their membership for their studio in East Wichita, Kansas. They had tried a few marketing tactics but found that costs were high and lead...
by Tony Butler | Aug 8, 2022
Driving 2,000 New Memberships in Only 6 Weeks Crunch Fitness started as one gym in New York’s Greenwich Village, and had some 25 locations when it turned to UpSwell for direct mail expertise. Since then we’ve helped them grow to over 300 locations and expanded our...
by Tony Butler | Feb 19, 2021
Direct mail Creates a Surge of New Member Sign-Ups Background Stretch Zone Lincoln Heights had utilized direct mail marketing in the past and received HUGE response, but when the pandemic hit in 2020, they paused their print marketing until they were able to safely...
by Tony Butler | Sep 22, 2020
Why Direct Mail Still Works for Fitness Marketing Background Hockessin Athletic Club (HAC) had worked with the same health club marketing company for years. Then they started to see a real dip in their direct mail response rates. The postcards weren’t working for...
by Tony Butler | Feb 12, 2020
Using Social Media to Presell Fitness Club Memberships When Gold’s Gym came to UpSwell, they were just about to open a big new gym in Ocala, Florida. But they didn’t want to spend big on preselling memberships. And they needed a health club marketing company that...
