Gym owners face a constant challenge in the world of fitness: staying ahead of the curve. To do so, it’s important to understand what consumers want in a gym membership and what will make them stand out. That’s why we have conducted our latest fitness consumer survey...
Now that the summer months are behind us, it’s time to gear up for fall and embrace the season of change. For gym owners, this is an opportune time to get creative with new marketing strategies to attract a diverse range of fall fitness enthusiasts. By...
Anyone who’s ever tried to get in shape can tell you that the hardest part of sticking to a consistent workout routine is staying motivated. And if you’re a gym owner, you rely on members finding that motivation so they keep coming through your doors. Enter the...
As a gym owner, you have a million things on your mind: employees, equipment, programming, pricing, budget, bills — and that’s just what you’ve dealt with before 9 a.m. Of course, there’s one crucial element that makes everything else work: members. Selling gym...
The fitness industry is experiencing growth and innovation as more people focus on their health and wellness. However, as we feel the effects of rising inflation, consumers are more willing than ever to try new brands, causing an unprecedented downturn in brand...
It’s no secret that small business owners have faced several challenges in the past few years, with increasing costs and a highly competitive market. We recently released our annual Small Business Owner Sentiment Survey, highlighting the positive outlook for...
*This offer is for customers who have not previously used UpSwell’s digital marketing services for PPC Search or Social Media Ads. The Digital Splash promotion requires a minimum 3-month commitment to either social media ads or pay-per-click, and a media spend of at least $1,000 per channel. A one-time new customer set up fee of $150 will be charged upon signature of the contract. Contact UpSwell Marketing for details.
