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4 Reasons Your Business Needs to Advertise on Social Media
Jul 25, 2024 | Marketing
Social media advertising is not just a passing trend or a fad that will be replaced in a few years by the next best marketing method. Prepare your...
Marketing Essentials: Your Guide to Pay-Per-Click Advertising
Jun 4, 2024 | Marketing
Marketing Essentials: Your Guide to Pay-Per-Click Advertising Standing out isn’t always about shouting louder or being flashier than your...
The Dual Power of Organic and Paid Strategies for Your Gym
Jun 4, 2024 | Fitness
In an industry where your competition is as fierce as your members, standing out online where people get the first glimpse of your gym requires more...
Social Media is the New SEO
Apr 18, 2024 | Marketing
Search is changing, and search engine optimization (SEO) no longer remains synonymous with Google, which once held the vast majority of our...
Small Business Sentiment Survey: A Glimpse into Growing Confidence and Optimism
Feb 28, 2024 | Marketing
The past year has brought much more stability despite inflation remaining a huge concern, and although it was tough, many businesses found success...
From Drills to Thrills: Omnichannel Dental Marketing Is Changing the Game
Feb 28, 2024 | Dental
There are so many ways to promote your dental practice and reach your target audience and more than just one channel or marketing format is needed...
A Cookieless Future: Paid Search Advertising in a Privacy-First World
Feb 28, 2024 | Marketing
In the past, paid search advertising has heavily relied on cookies to track web activity and user behaviors, using that data for targeted campaigns...
Keep Your Marketing Goals on Track: Your Fitness Center’s New Personal Trainer
Feb 28, 2024 | Fitness
Marketing, believe it or not, is a lot like working out. It’s all about setting goals, sticking to them, and seeing results. Just like how a...
Home Services Marketing: Why You Should Start in Q1
Jan 12, 2024 | Home Services
Entering a new year, we’re ready to welcome new opportunities and embrace our business aspirations. For those in the home services industry, this is...
Social Media Marketing Tips for Small Businesses | UpSwell Marketing
Jan 4, 2024 | Marketing
Pop onto Nextdoor or any neighborhood information group on Facebook, and you’ll see them: posts asking for recommendations on everything from...
How to Avoid Small Business Owner Burnout | UpSwell Marketing
Jan 4, 2024 | Marketing
One of the upsides of running your own business is that you’re your own boss. Of course, you may also be your entire staff, from accountant to human...
Survey Sheds Light on Consumer Preferences: Nearly Half of Gym-Goers Already Plan to Switch
Nov 9, 2023 | Marketing
UpSwell Marketing’s recent fitness survey revealed the potential of an untapped consumer audience and trends for strategic marketing Marietta, GA,...