News & Insights
Get tips for lead generation, best practices for digital marketing and much more.
Do You Really Need to Hire a Marketing Agency?
Oct 20, 2020 | Auto Repair, Dental, Fitness, Home Services, Marketing
Not sure if you should hire a marketing agency? Here are five reasons why you might be on the fence about it, and some factors you should consider as you make your decision.
Is Direct Mail Marketing Right for My Business?
Oct 20, 2020 | Auto Repair, Dental, Fitness, Home Services, Marketing
How can direct mail marketing help your business? By bringing tangible, personalized marketing materials into potential customers’ homes.
What Is Geofencing? An Introduction to Geofencing Marketing
Oct 20, 2020 | Auto Repair, Dental, Fitness, Home Services, Marketing
What is geofencing, how does it work, and how can it help your business reach more customers? Discover the benefits of this hyper-local marketing strategy.
Fuel Your Brand Awareness With These 5 Tips
Sep 25, 2020 | Auto Repair
Here are five tips to promote more brand awareness with your auto repair customers, even when their car isn’t currently in the shop.
The Future of the Fitness and Health Club Industry
Sep 23, 2020 | Fitness
What does the future of the fitness and health club industry hold, and what marketing strategies for gyms will dominate in 2021 and beyond?
Health Club Email Marketing: Subject Line Tips for The Fitness Industry
Sep 23, 2020 | Fitness
Here are a few tips for writing engaging email subject lines that will make your health club email marketing campaign a success.
4 Direct Mail Marketing Campaign Ideas to Increase Your ROI
Sep 23, 2020 | Auto Repair, Dental, Fitness, Home Services, Marketing
Direct mail can be an engaging, creative, and highly-targeted marketing channel. Here are 4 direct mail marketing campaign ideas to help you boost your ROI.
Taking a Closer Look at Trade Shows Post-COVID-19
Sep 17, 2020 | Auto Repair
The UpSwell team visited their first auto trade show post COVID-19. Check out their thoughts on the experience!
Transforming New Movers into New Dental Patients with Direct Mail
Sep 17, 2020 | Dental
People are moving into your local community everyday. Turn them into new patients with dental direct mail to new movers!
How Much Should My Small Business Budget for Marketing?
Sep 17, 2020 | Auto Repair, Dental, Fitness, Home Services, Marketing
Are you wondering how much budget your small business should be setting aside for marketing? Or if you could be allocating your budget more effectively?
Get Your Dental Patients Comfortable With Coming Back
Jul 22, 2020 | Dental
Your dental practice has likely faced many new challenges — trying to keep your staff and patients safe from coronavirus exposure and staying connected to your loyal patients as fewer and fewer of them visit the office.
Dealing with Negative Online Reviews: 8 Tips for Success
Jul 22, 2020 | Auto Repair, Dental, Fitness, Home Services, Marketing
The key to ensuring that bad reviews don’t affect your business is to have a strategic plan in place to respond to any negative reviews, both quickly and appropriately.
