Fitness News & Insights
Get tips for lead generation, best practices for digital marketing and much more.
Celebrating Women-Owned Businesses
During this year’s Women’s History Month, we are celebrating the healing and hope that women of all cultures and backgrounds have provided throughout history. We are recognizing the major accomplishments made specifically by female business owners, and we are inspired by the way women are making huge strides toward finding a voice in business.
5 Fitness Trends Shaping The Future of 2022
Gyms and fitness studios weren’t prepared for the radical changes that the ongoing pandemic brought with it, but many adapted. The obstacles we...
Small Business Owners Are Bullish on 2022
Despite rising costs and staffing concerns, SMB owners are very bullish on 2022, according to our annual Small Business Owner Sentiment Survey. The...
It’s Not Too Late to Create Your 2022 Direct Mail Strategy
In a world that has such a strong digital presence, direct mail marketing will continue to thrive, bringing businesses more engagement and profitability.
10 Creative Fitness Ideas to Attract More Members
Attracting new members requires an effective marketing plan. A more creative approach can give you can advantage over your competition.
Mail2Mobile: The Omnichannel Marketing Program You Need
Businesses that use this comprehensive campaign tend to be more successful than those that do not.
Tips to Boost Gym Memberships in the New Year
It’s almost “new year, new me” season! Which means your club needs a top notch marketing plan to attract new members.
The Rise of Digital Media and Mobile Ads in 2022
The way we reach and interact with customers is rapidly transforming in favor of digital media and mobile advertising.
Is Your Gym Ready For The New Year?
It’s time for your club to not only prepare but attract new members with the best New Year’s fitness marketing before the resolutions rush.
What is Direct Response Marketing?
Direct response marketing is unique because it offers immediate results, as well as these key benefits.
5 Mistakes to Avoid in Your Next Direct Mail Campaign
Set your business up for success by avoiding these 5 common mistakes made in direct mail marketing campaigns.
4 Strategies to Sleigh Your Holiday Postcard Marketing
Bring awareness to your business with holiday postcard marketing throughout the season to help you increase your holiday sales.
